I have personally partnered with Dormify via GroceMedia to extend their audience to the upcoming class of 2022 as well as increase their audience and engagement on Instagram. This is a continuous on going project.
View Dormify's InstagramMy Responsibilities:
• Strategy
• Traffic/Lead Generation
• Audience Building
• Increase Engagement
Results:
• Audience increased by .77% (106,474 to 107,695) in 30 days
• 38.7% Engagement increase on @dormify by in 30 days
• 40% increase in Impressions in 60 days
• 190+ Increase in CTR per week in 30days
• ~455 follower growth per week
During the first 30 days, it was imperative to find as many influencers, lifestyle brands and Instagram pages in which Dormify's niche audience was engaged in. Once I had pin pointed the targets, I was able to use my Audience Building Software to scrape the audiences of these brands, engage with each individual in order to gain their attention, provide value via Dormify's content and increase engagement and the click through rate on Dormify's IG.
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